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Can you find what you need when you turn to us?
Tuesday, January 13, 2009
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Last March we tossed out much of what we’d been doing online and rolled out a brand new look. After nearly a year, it is time to ask ... are we doing it right?

NapaValleyRegister.com readers — going through as many as 2 million pages each month — are the ones who drive what we do, how we do it and influence what the Web site looks like. We looked at a huge amount of statistics on what people were reading when we designed this version of the Web site.
We are now at the point of looking at the 2008 numbers, the post-redesign numbers. My focus is not so much what we are doing right, rather taking a look at where we can improve. With that in mind, I have a question for you, the readers.

What can we do to make it easier for you to find the information you need and expect us to provide you?
I took the time to go through a year’s worth of stats on what term or phrase people typed when doing searches on our site. From that I found a few things we definitely need to make easier.

In the top five items people searched for were births and weddings.
Not exactly hard news, right? How many times a day does anyone go onto a news Web site and look for who was born or married that day?

These searches are one-time things, looking for a family member’s wedding announcement or a friend’s new-baby notice. These items are too hard to find, so we need to move these to a place people can get to in a much easier fashion that they have today.

The local fishing report also showed up very high in the most searched for items of 2008, so we need to make a tweak there too.

I have all these stats, but I am turning to you and asking ... what frustrates you on NapaValleyRegister.com (other than reading some of the more unusual comments at the end of some articles), what would you move to a different place so you could find it quicker, what would make you hang around and read more?

Maybe there is a feature you’d like to see more of, or a feature we don’t offer.

In the online opinion section, we started the Daily Random Thoughts item, giving readers a chance to sound off on any topic that is not a part of that day’s publication. From those comments, we often pull one or more out to give them their own space to generate a more thorough community dialogue.

We also just added a daily horoscope, a daily sudoku puzzle and a daily listing of the California state lottery numbers (so you can check your winning ticket and send a small token of appreciation to the person who helped you find out you are a winner!) as toys to enjoy while surfing the site.

Come on, take a look over the Web site and get back to me on what you’d like to see.

Dan Ross is NapaValleyRegister.com’s Online Editor and a member of the Register’s editorial board. He writes on local, state and national issues when he’s not trying to live off his wife’s poker tournament winnings. He can be reached at dross@napanews.com or 256.2264
20 comment(s)

Is it 2012 yet? wrote on Jan 9, 2009 1:12 PM:

" Local movie showtimes...and our own critique of such feature. "

Ruff Limblog wrote on Jan 9, 2009 1:48 PM:

" How about a count of comments on Opinion Columnists posts?

You have them elsewhere, can you do it there too?

~Ruff "

napadad wrote on Jan 10, 2009 10:24 AM:

" fact or statistical support related to many of the stories. when reporting a stabbing some statistical info on violent crime in napa compared to the nine bay area counties etc. Much of the info is anecdotle (anectdotal?) "

MarshaMarsha wrote on Jan 11, 2009 9:01 AM:

" How about a link to the current Napa Court Calendar?

It's always interesting to see who's making appearances and what businesses are getting sued.

Movie showtimes would be good too. "

Mytake wrote on Jan 14, 2009 7:57 AM:

" How about public notices ? "

JustAnotherManicMonday wrote on Jan 14, 2009 8:17 AM:

" How about more blogging on issues, like they have at pressdemocrat.com, and where the bloggers can have "identities" and pictures? Make it more of a community. Or a time-killer...

http://forums.pressdemocrat.com/eve "

Angelina Gervasio wrote on Jan 14, 2009 8:51 AM:

" The Comics! "

Bill wrote on Jan 14, 2009 3:53 PM:

" I notice that some columnists initial threads disappear along with the comments.

Clicking through the web site and using your search procedures will not always take one back to the same thread. they sometimes disappear then reappear on another page.

Trying to follow the weekly reports by Kevin Courtney and others about the happenings of the City council or the BOS on different topics becomes difficult.

Will you try to get some of the elected officials to write something on the local issues explaining their take on local concerns. With the out the filter of the NVR. Even the Dept. heads of various city and county agencies giving us an insight to problems faced and solutions advanced.

The various appointed commissioners might be a good place for information and view points to be aired. "

NVR-Dan Ross wrote on Jan 14, 2009 4:00 PM:

" I'm breaking down responses into a few posts here:

Is it 2012 yet?, we are about to roll out a local movie listings feature that includes reviews of those movies playing in this area...

Ruff: Good idea, will work on tweaking to make that work

napadad: We were talking about this with the entire editorial staff today, on allocating internal resources to produce more of this for print and online readers, will grow over time. "

NVR-Dan Ross wrote on Jan 14, 2009 4:04 PM:

" MarshaMarsha: Expanded links in the crime section is a good idea. We try to be greedy and not send people away from our site, but I see where some links do fit.

Mytake, I'll ask our classifieds department about what it takes to include the legals...

ManicMonday: I like the PD's forum, that's why I violated our guidelines and left the link in. Our systems doesn't accept a true forum setup at this time, but we are working on something like this for all our readers.

Angelina: I've contacted a few online cartoonists so we can develop a comics page. Would most likely be different than the print comics, due to cost.

Bill:
We are expanding what is referred to as "tags," making certain that related articles show up when you click on one of a specific topic. A tag, for example, is what allows all the BART shooting articles to appear when you read one of them. In time this shall expand to just about any article on any topic. "

Angelina Gervasio wrote on Jan 14, 2009 4:12 PM:

" Yay! Thanks Dan! "

Bill wrote on Jan 14, 2009 4:13 PM:

" Great on the comics look for local talent. "

napadad wrote on Jan 14, 2009 7:13 PM:

" sweet "

Napagrrl wrote on Jan 14, 2009 8:26 PM:

" You know what's hard for me? Searching for something someone else has said. For example, suppose I want to read the posts "XYZ" has written but I don't remember the article or subject. If I put "XYZ" into the search box, I end up with nothing. Why is that? I know XYZ said something, I just don't know to what he/she was referring. Hope this makes sense!! "

NVR-Dan Ross wrote on Jan 15, 2009 1:58 PM:

" Napagrrl:
We'd love this feature too, but our existing system doesn't work in such a manner. I don't see any progress on this one until late in the year at best.
--Dan "

napaknowitall wrote on Jan 21, 2009 11:10 AM:

" I'm sure this isn't really possible but it would be neat if some how after you logged in to leave a comment you had a comment tracker that would notify you when someone made a comment on an article you are following. "

NVR-Dan Ross wrote on Jan 21, 2009 11:52 AM:

" knowitall:
That would be a great feature, not in the tools we have available, but something we are definitely looking at.
--Dan "

wined0wnnapa wrote on Jan 22, 2009 1:41 PM:

" what about a police log like st helena star's "

JimClark wrote on Jan 23, 2009 11:59 AM:

" Well,the verification of l's and 1's seem to be a problem. Other than that, keep up the great work. I know it is trivial but it will have to do :-). "

JimClark wrote on Jan 23, 2009 12:12 PM:

" You people are great!! Try Washington Post / Times, Chicago Sun-times/Tribune, et al; even The Rapid City Journal. Yes, I contribute to them and a host of others and beyond the United States. Some actually see America as an enemy. Others look forward to an American opinion. It takes a long time to find their Commentary and letters sites. I found them and they read me. Doesn't mean they like me but they respond. As a writer, I enjoy the argument more than kudos. What is a retired person to do? "

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